There are a lot of people with a side hustle or an online business successfully selling popular digital products like an ebook or guide for consistent passive income.
Even low-ticket products, if you have an engaged following, can result in great revenue!
All from digital product ideas that you create once, and sell over and over again.
So, how much does it cost to make a digital product and how easy are they to make?
Using online tools like Canva, you can create some digital products completely for free!
And some in under 24 hours!
All you’ve got to do is open a Google Doc, write out an ebook, design it in Canva and turn it into a PDF.
But trending digital products, like an ebook for example, aren’t the only digital products you can create.
In this post I’m sharing four of my favorite digital products. But if you want even more, check out my Digital Product Ideas guide that has over 50+ ideas below:
Popular Digital Products: Idea #2
The second digital product that you can sell passively online is a paid challenge.
I’ve done some paid challenges myself. I also have some students in my paid membership called Freedom Creator Club that are running paid challenges as well.
But somebody who comes to mind that is absolutely crushing it with their paid challenge is Aggie Lal who runs hormone challenges.
At the time of this post, she sells her 10 day hormone challenge for $299 and she has over 1 million followers on Instagram.
Let’s say that just 1% of her Instagram following buys her $299 hormone challenge.
That alone is 2.9 billion dollars!
It’s no wonder Aggie has an absolutely beautiful home in Los Angeles and and a newly built house made from scratch in Bali.
I know it’s hard to believe but when you truly create a digital product that solves a painful problem and you actually get people results, you really can make this kind of money.
Even if you’re just getting started and you only have a thousand followers.
If 2% of your followers buy, you would stand to make $5,980.
I don’t know about you, but I would never mind an extra $5,000!
It’s important to remember that creators like Aggie did not start with a million followers.
In fact, I had her on my podcast years ago and she started just like everyone else from zero.
She worked consistently to build her following of a million followers on Instagram.
And now she’s reaping the benefits!
So how easy is it to create a paid challenge and how much does it cost?
Creating a paid challenge is a lot like creating an online course but on a bit of a smaller scale.
You don’t necessarily have to build out a full-blown course or program.
For a paid challenge, you can just simply deliver the materials through an email every single day for 10 days.
Or you can host the 10 challenge videos and drip them out via email one day after another.
To do this completely for free, all you need is an all-in-one marketing platform like Systeme.io.
This is the exact system I use to host funnels, checkouts, send emails, and deliver my courses.
Popular Digital Products: Idea #3
Digital product number 3 that you can sell passively online are presets.
Presets are an amazing type of digital product, especially if you already have a hobby or a business that you’re already using presets for.
Presets like:
- Social media content
- Photography
- Graphic design
Take Louis Klaus for example.
He has an Instagram following of around 500,000 subscribers and he has a bunch of preset bundles on his website.
At the time of this post, there’s one in particular he sells for $119.
If 1% of his Instagram followers buy his preset bundle he would earn over $500,000 in passive income online!
Remember, you don’t have to have half a million followers to start making money with digital products.
Everyone starts at zero.
Let’s say you have 5,000 followers and 2% of those followers buy your $119 preset bundle.
You will earn $11,900 in passive income.
But how hard are presets to make?
If you have no experience making presets, then I recommend you choose one of the other digital products that I mention in this post.
Or you can download my guide of over 54 digital products right here for free:
But if you’re a creator who is already creating and using your own presets, this one becomes really easy because you can package what you’re already using for sale.
Popular Digital Products: Idea #4
The fourth digital product that you can sell passively online are patterns.
This one is great for anyone who is in a space using patterns.
Spaces like:
- Quilting
- Crocheting
- Knitting
I found this one person, Pattern Scout, and she has about 85,000 followers on YouTube.
According to Social Blade, she’s making about $2,000 a month from AdSense alone.
It looks like she sells a lot of different patterns and most of them sell for about 16 bucks.
If 5% of her audience buys a $16 pattern, she could make $4,250 sales at $16 each.
And earn $68,000 in passive income!
You can see how AdSense is awesome but selling digital products is way better!
I don’t know her exact sales but based on industry standard, this amount of sales is possible for her account.
Also she does link to her pattern shop as her first link in the description of her YouTube videos.
So that would make me believe that that is her highest converting offer.
How easy is it to make a digital pattern?
Now, I’ve never made a digital pattern.
I would recommend this for somebody who does make and use patterns. Because if you’re already making digital patterns for yourself, then you can bundle them and sell them online as a side hustle or online business.
If you’re not somebody who’s in this space, then I would recommend choosing one of the other digital products that I have shared.
Or download my list of over 50+ of the most popular digital products to generate passive income online.
Popular Digital Products: Idea #5
The fifth and final digital product that you can create to make passive sales online are digital templates.
Templates are some of the first digital products that I got started with.
Reason being, I was running my photography studio and we were already creating a bunch of templates in Photoshop.
So I decided to simply package those templates that we already had created that were working for us and make them available for purchase to other photographers.
Now one person that came to mind when talking templates is fellow YouTuber, Ashlyn Wright.
At the time of this post, Ashlyn has about 35,000 YouTube followers and she has a shop on her website selling her digital templates she has priced for $49 to $297 each.
If we choose an average of $199 for the price of a template, and 2% of her followers purchase, she would earn $139,000 in passive income from a digital template that was created once!
I’ve been following Ashlyn for a long time and she did not start her YouTube with 35,000 followers.
So whether you have no following a small following or a large following, go ahead and create a digital product and make it for sale.
That way as you grow your following, you can make consistent passive sales with your digital products.
In Conclusion
Now that you know the five digital products that you can use to make passive sales online, you might want to know about more digital products you can make using AI to speed up the creation process.
Check out exactly how to do that here!
This post was about 5 of the easiest digital products to make.
But I’ve got a whole list of over 50 for you to choose from in my Digital Product Ideas guide: